(This post is linked to Becky’s Square Challenge, Square in September. This month we are posting pictures featuring in the pink, i.e., photos featuring the colour pink, something ‘in the pink’ of health, or those which leave you ‘tickled pink’)
This weekend I came across the advert for the IKEA 2014/2015 catalogue. And I loved it! The video clip runs for about 2:30 minutes and is tongue-in-cheek with its many references to modern technology.
The references to sharing and application made me smile – as did the demonstration of how to use a book. And the ending of the advert resonates: “experience the power of a bookbook”. Makes me wonder whether in the future I will have to teach my students how to read a physical book 🙂
What is your favourite part of the new IKEA catalogue ad?
There are times when I enjoy watching the adverts that break up a television series. Some of the funniest I have seen were the Castol ads from South Africa – they never failed to make me laugh. (Castrol is a motor oil that is used for cars). There were a series of them featuring three characters: Boet, Swaer and Moegaai.
The adverts reflect the typical accent of South Africans and represent a caricature of the Afrikaner and the black man.
Looking at these simple and short ads bring a smile to my face. This might be because I am South African and it brings to mind so many people who are reflected in these characters.
The one for Worker’s Day sends a message to all workers in SA to take their day of rest:
The following brings in another caricature and a play on words:
To enjoy the following advert, knowledge of the tokoloshe is required. According to Zulu tradition, the tokoloshe is mischievous spirit that can bring you harm. One way to keep the tokoloshe away from you is to put a brick under each leg of your bed.
Their encounter with a Frenchman:
And with a little tongue in cheek:
Even mention is made of the change in South African sports:
Watching these video clips bring back a little of my South African memories. Sometimes I wonder whether Castrol ads are still run on South African TV.
I am used to the sight of billboards along the highways that advertise a range of products. In Mauritius, however, there are no highways as are seen in large countries. Instead billboards are placed in most unusual settings. On top of walls that separate neighbouring houses:
In the space between the road and a house:
On the side of 3 storey buildings:
On the roof of a home:
Or the roof of an abandoned building:
On the roof of a store:
And, of course, at the entrance into the city:
The small island of Mauritius has made efficient use of its space in order to advertise its products. As a visitor, I found it interesting and innovative.
Have you seen innovative ways of placing billboards?
Sit around the table with a group of people and often the topics will reflect the past. Last weekend the topic was “the ads of our youth”. The first one that came to my mind was the Cremora advert that used to air on TV when I was a teenager. Cremora is a coffee creamer that is used in South Africa; and they had found the perfect ad that got people talking (or at least the people in my circle). “It’s not inside, it’s onnn top” was the phrase that made us laugh again and again.
There were other adverts that I came to love. I enjoyed the one of Sasol: I found the little boy’s face to be so expressive and always made me laugh.
The Cadbury’s Chomp advert was cute as well (Chomp is a chocolate bar that we used to love as kids). This one is advertising the bigger bar:
These are the first adverts that came to my mind at first thought. I am sure that thinking a little longer will bring some more to mind.
What are your favourite adverts of all time? Find the link on YouTube and share them with us in the comments section.